After masses of hypothesis and at the moment’s rumors, Sony lastly confirmed that it gained’t be attending E3 2020. While PlayStation should be current as third-party exhibitors demo their video games, Sony itself is not going to be exhibiting on the present, marking the second 12 months in a row that the first-party has determined to step away from E3. The firm feels that the ESA’s imaginative and prescient for the present doesn’t align with its personal 2020 technique, as a substitute choosing client occasions all over the world that may deliver collectively the PlayStation neighborhood.
Speaking to Gamesindustry.biz, a spokesperson for Sony Interactive Entertainment mentioned:
After thorough analysis SIE has determined to not take part in E3 2020. We have nice respect for the ESA as a company, however we don’t really feel the imaginative and prescient of E3 2020 is the precise venue for what we’re centered on this 12 months.
We will construct upon our international occasions technique in 2020 by collaborating in a whole bunch of client occasions throughout the globe. Our focus is on ensuring followers really feel half of the PlayStation household and have entry to play their favourite content material. We have a unbelievable line up of titles coming to PlayStation 4, and with the upcoming launch of PlayStation 5, we’re really wanting ahead to a 12 months of celebration with our followers.
This announcement strains up with Jim Ryan’s feedback at CES 2020, saying that the PlayStation neighborhood goes to be a central focus this 12 months. We took word of these feedback as highlighting Sony’s general technique for PlayStation in 2020, and it seems that the corporate might be making an attempt to succeed in its followers extra instantly via its personal fan and neighborhood occasions.
Though the feedback don’t give an overview for what we are able to count on for the PS5 reveal, it does paint a reasonably dire image for E3. Sony is making a reasonably clear assertion that it doesn’t want the present, even throughout a 12 months when it’s constructing hype for the PlayStation 5. On the opposite hand, the ESA and E3 desperately want Sony, and the corporate stepping away from the present may very well be one other dying knell for a large business occasion that has struggled to alter with the occasions.
Sony hasn’t but expanded on these plans for “hundreds of consumer events across the globe,” however the Experience PlayStation occasion happening in NYC over the subsequent month may very well be simply the beginning of these, gathering gamers in a single place to rejoice 25 years of the PlayStation model because the inevitable PS5 reveal and launch approaches.