Genda announced that it added former Square Enix President Yoichi Wada as an exterior board member. The firm, presently recognized for operating Sega’s amusement amenities, added that Wada’s administration expertise will assist it construct an even stronger administration construction. [Thanks, 4Gamer!]

Born in 1959, Yoichi Wada shortly rose via the ranks in his profession after becoming a member of Square in April 2000. In simply eight months, he turned the CEO of the corporate in December 2000. He additionally oversaw the merger between Square and Enix, which concluded in 2003, and was appointed as the brand new firm’s president. Wada additionally turned Taito’s president after the subsidiary, acquired in 2005, was restructured in 2006. In the identical yr, he turned the chairman of the Computer Entertainment Supplier’s Association, which primarily holds the annual Tokyo Game Show.

Yoichi Wada stepped down because the CESA chairman in 2012 and the Square Enix president in 2013. While he nonetheless remained in Square Enix, he arrange a cloud gaming firm named Shinra Technologies in 2014. However, Wada left Square Enix completely on June 16, 2015, and Shinra Technologies was finally closed in 2016. He is presently the president of Metaps Payment, an organization dealing with fee companies.

Genda turned extensively recognized after it acquired Sega Entertainment in late 2020. Although the amusement facility administration subsidiary is now often known as Genda Sega Entertainment, it stored the unique Sega title and brand on the amenities. It additionally nonetheless works carefully with Sega and Atlus to host new arcade video games like Initial D The Arcade and maintain momentary Persona 5 Royal Pop Up Stores.